AI Insights · Timothy · April 2022
Top 5 Ultracasual Games on iOS in Europe Q1 2022
Discover the performance of the top 5 ultracasual games on iOS in Europe during Q1 2022, including trends in downloads, revenue, and active users.
In Q1 2022, the ultracasual games category on iOS in Europe saw significant activity. Here’s a detailed look at the performance of the top 5 games as reported by Sensor Tower.
Fill The Fridge! from Rollic Games experienced a remarkable surge in weekly downloads, starting from 5.5K in early February and peaking at 450.8K in the week of March 7. This growth was mirrored in its active user base, which increased from 4.5K to 846.7K by the end of March. Weekly revenue also showed a positive trend, starting at zero and reaching approximately $7.4K by early March.
Sponge Art by AI Games FZ had a more fluctuating performance. Weekly downloads decreased from 19.5K in early February to around 27.6K by the last week of March. Active users followed a similar trend, dropping from 77.2K to 74.6K within the same period. The game’s weekly revenue remained modest, peaking at $87 in late March.
Draw it by Kwalee Ltd saw steady weekly downloads, maintaining around 36K to 52K throughout the quarter. Active users ranged between 90.3K and 120.2K, while weekly revenue remained stable, averaging around $1K.
Acrylic Nails! from Crazy Labs exhibited a decline in both downloads and active users. Weekly downloads dropped from 82.9K in late December to 25.1K by the end of March. Active users also decreased from 172.8K to 81.5K. Revenue saw minor fluctuations, averaging around $1.3K per week.
AMAZE!!! by Crazy Labs showed varied performance. Weekly downloads ranged from 22.5K to 49.5K, while active users fluctuated between 127.6K and 215.3K. The game’s weekly revenue remained relatively low, peaking at $318 in late December.
For more insights and detailed analytics, visit Sensor Tower.
